AAP Medianet - 3 May 2018

May 3, 2018

Welcome to this week's AAP Medianet newsletter featuring notable career moves and publication changes in the media industry, our Editor's pick for news release of the week and upcoming events.
BuzzFeed Australia and Twitter have joined forces to launch a new live show called OzPol Live. The five-episode series will be hosted by BuzzFeed’s politics editor, Alice Workman, and will launch on 9th May at 11am. It will be broadcast via Twitter from the Australian Parliament House Press Gallery on the Wednesday of each sitting week in Parliament. 

Nathan Hondros has joined WAtoday as a political reporter. He comes from the Mandurah Mail, where he worked as a senior journalist. Prior to that, Nathan worked at Gearhouse Broadcast as a media production assistant. 

Anita Lyons is now a lifestyle and entertainment producer for Yahoo7 Be. She joins from Australian Radio Network, where she worked as an online content producer. Prior to that, she was a freelance lifestyle journalist at the Nine Network, producing content for 9Honey and 9TheFix. 

Health information website myDr.com.au has been acquired by Tonic Health Media. This deal will see Tonic combining myDr.com.au with its own out-of-home assets. Michelle Mansour has been hired as commercial manager by Tonic to lead this new operation. She joins from Bauer Media.  

Corey Parker is the newest addition to the Hit 105.9 breakfast team, and will join Stav, Abby and Matt as a regular. Corey is a former professional rugby league footballer who captained the Brisbane Broncos. He retired from the game in 2016. 

Mariam Belle is the new co-host of Magic931's breakfast show in Berri, South Australia. Mariam is an AFTRS alumni graduating in 2017. She will take over the role from Paige Leacey.  

2SER has launched a new podcast called Think: Business Futures in a partnership with the University of Technology, Sydney. It will be hosted by academics Nicole Sutton and David Brown, and will look into topics such as innovation, disruption, and circular consumption.

Nova FM's Sydney breakfast and national drive teams will be providing coverage of the Royal Wedding. Breakfast hosts Ryan ‘Fitzy’ Fitzgerald and Michael ‘Wippa' Wipfli and drive hosts Kate Ritchie, Tim Blackwell and Marty Sheargold will head to London to broadcast their shows. The shows will start airing nationally across the Nova Network from Monday 14th to Saturday 19th May. 

Editor's Pick: Press Release of the Week...

Multimedia News Release: Tourism campaign to #getNZonthemap
                    Image: Tourism New Zealand 

It seems there’s a growing collection of maps throughout the world that have one glaringly obvious omission – New Zealand. For a country that’s bigger in land area than the UK, and more than two-thirds the size of either Japan or Germany, its unfathomable New Zealand has been accidentally missed.

New Zealand PM Jacinda Ardern is in the loop and has appointed LA-based Kiwi Actor and Comedian Rhys Darby to investigate possible conspiracy theories offshore.

Read full story

Media Spotlight

Paul Merrill, editor-in-chief at Bauer Media 
Paul Merrill has worked as an editor and publisher for more than 25 years, launching and running men’s and women’s magazines and websites both in the UK and Australia and has had four books published. He is currently editor-in-chief of Take 5 magazine at Bauer Media where he has twice been awarded magazine of the Year as well as Editor of the Year and Best Marketing Campaign. He also sits on the Australian Press Council.

What are the main differences between working in the media in the UK and Australia? 
The Aussie media has a weird, self-destructive zeal and seems to relish every opportunity to inflict wounds on itself. In the UK, the media is arguably more vicious but doesn’t have its sights trained on itself.  

If there has been one lesson in getting to the stage you're at now, what would that be? 
Always innovate, push boundaries and be nimble. When people assess risk, they usually don’t take into account the risk of doing nothing, which can be a much bigger threat than trying something that fails. To succeed you have to make mistakes or you won’t learn and modify your plans accordingly.

In your opinion, what makes a good press release?
One that is carefully targeted. Spend resources on honing the audience or else vast swathes of your database, who may well have been interested in future releases, will have unsubscribed before they got a chance to see them.

You've launched a number of magazines and websites. How much satisfaction do you get when one of your ideas becomes a reality?
There’s no better feeling! So far this year we’ve launched Take 5’s new bumper monthly edition, a weekly newsletter, podcast and even a Take 5 Dating Service. Bauer’s an exciting place to work right now because all the stakeholders across every project are passionate and excited to try new things. Watch this space!

Upcoming Media Events

World Press Freedom Day
Thursday 3rd May 
The 2018 theme for World Press Freedom Day is Keeping Power in Check: Media, Justice and The Rule of Law. 

Wild Koala Day 
Thursday 3rd May, National 
A day to celebrate koalas, raise awareness about their plight and call for better planning to protect their habitats. People are asked to share photos of wild koalas on social media accompanied by #wildkoaladay. 

Starlight Day (pictured above)
Friday 4th May, National 
The Starlight Foundation is looking to raise $1.3 million this year to help make hospitals more fun and inviting for sick kids and their families. People are encouraged to donate, fundraise or volunteer to Power the Happy for seriously ill children.

International Star Wars Day
Friday 4th May 
May the fourth be with you this International Star Wars Day. Fans around the world will celebrate and pay tribute to the movies. 

International Composting Awareness Week
Sunday 6th to Saturday 12th May
The largest and most comprehensive education initiative of the compost industry. It is a week of activities, events and publicity to improve awareness of the importance of compost.

Live Below the LineLive Below the Line (pictured left)
Monday 7th to Friday 11th May, National
Thousands of Australians will seek to live below the extreme poverty line and feed themselves on only $2 a day for five days, to raise funds to fight poverty. Since 2010, more than 50,000 Australians have raised over $10 million for the campaign.
©2018 AAP.  
This material has been reproduced with the kind permission of AAP Medianet. It is not for commercial reproduction.


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